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By objective marketing analytics, Amazon’s H2Q competition was a smashing success. But somewhere along the line, conversation shifted from the benefits of opening an Amazon headquarters to the costs.
We recently facilitated a workshop with industry recruiters and college program directors to learn from each other how to more successfully place graduates into in-demand jobs.
It’s that time of year again when we dust off our crystal ball, peer into it deeply, and choose our best and boldest predictions for the coming year. So let’s get to it: Werth's fearless forecast for 2019!
When it comes to making predictions, we choose to be bold. With that in mind, the Werth team offers you another year’s worth of fearless forecasts. Bring on 2018!
Today there are more ways than ever to ask questions, get answers and place orders without ever interacting with a human. Is that what people really want?
How have role models guided your personal and professional growth? Our CEO, Sandy Harbrecht, shares her perspective in our newest blog post. Give it a read!
Taking a corporate position on a controversial subject is a tricky affair. Our new blog examines the outcomes of Nike's ad campaign featuring Colin Kaepernick.
Not that long ago, CMO's were most concerned with building awareness and driving conversions. Today, leadership's biggest concern is the data breach.
Does a new dynamic between corporate communicators and the media spell the “death of business reporting”? Our newest blog explores further.
What can we do to ensure that our brands don’t fall victim to fake news? We can’t control what others say about us. But we can lessen the impact.