Wendy Schwantes, APR
Assistant Vice President


  • Strategic Communications Planning
  • Media Relations
  • Writing and Content Development
  • Crisis Communications
  • Community Relations/Community Affairs
  • Project Management


Indiana University, Majors in Journalism and Political Science

With more than 20 years of experience developing and implementing multifaceted public relations and marketing campaigns, Wendy excels at maintaining a big-picture strategic view while staying laser-focused on the details. It’s this combination of vision and execution that builds trust with clients and helps make their initiatives successful. 

Wendy provides strategic counsel on a broad range of communications issues to clients across multiple sectors, including education, law, professional services, agriculture, tourism, nonprofits and more. She’s a talented writer who can produce content that’s engaging, easy to understand and targeted to the right audiences. Her other strengths include communications strategy and planning, crisis communications and media relations. She is accredited in public relations (APR) from the Public Relations Society of America. 

Prior to Werth, Wendy worked for one of Indiana’s largest PR firms, where she managed account relationships for a variety of clients, expanding her acumen into healthcare, state government, nonprofits and community foundations. She also worked for the Indiana Credit Union League, where she managed the association’s communications and PR initiatives, including media relations, internal communications and community relations.