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Werth Insights
The Problem with Masks
Is there a problem with masks in this country? It sometimes seems so.
blog
7/28/20
A Message to My Friends and Colleagues
What can be said when it’s all been said before? But remaining silent also sends a message. And so, I’m going to tell you how I’m feeling right now.
blog
6/3/20
In Praise of Small Businesses
Among the many lessons of our time is the role small businesses are playing in finding creative solutions to one of the most challenging economies in decades.
blog
5/29/20
Zooming Through the Pandemic
There are some things we have gained during this pandemic. But we also have been devastated by the loss of things we always took for granted.
blog
4/27/20
The Courage to Lead: Our Moment is Now
While our country has faced tough times before, we have never been confronted with a health crisis that all at once put us in fear for our families, crippled our economy and forced us to live in a whole new way.
blog
3/31/20
Can Stories Make Us Smarter?
In 1992, James Carville coined the phrase – [it’s] the economy, stupid. Today economists are sharing a surprising message of their own: Economics needs storytelling. The point of both statements is essentially the same: We need memorable ways to convey complex ideas.
blog
2/24/20
Without Credibility and Ethics, PR Is Just Spin
Is our society becoming less ethical? It’s a good question to ask as we guide our companies and our employees into a new year.
blog
1/30/20
A Fearless Forecast for 2020
It's that time of year again when we dust off our crystal ball, peer into it deeply, and choose our best and boldest predictions for the coming year.
blog
12/17/19
2019 Fearless Forecast in Review
Last December, we made some bold predictions for 2019 from LeBron James' Twitter to the flip phone making a comeback. Here’s how we did.
blog
12/17/19
Praise the Persevering Press and Pass the Gravy
In the spirit of Thanksgiving, we’re grateful for one of our most important American traditions: a free press. Most of all, we’re grateful for those who refuse to give up on that ideal in the face of all odds.
blog
11/25/19