View the latest results from the Gongwer Werth Legislative Opinion Poll.

Insights

Werth Insights

A Fearless Forecast for 2022

2022 figures to be a long year. So rather than making you wait the entire 12 months, we’ll tell you what’s going to happen now — in our Fearless Forecast for 2022. To learn how smart we were one year ago in predicting 2021, click here.

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12/20/21

2021 Fearless Forecast in Review

Last December, we made some bold predictions for 2021. Here’s how we did. To see our predictions for 2022, click here.

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12/20/21

Do You Believe in Science?

Science has transformed our world. It has led to better nutrition, made our water safer, improved sanitation and boosted the world’s food supply. But it’s critical that scientific leaders articulate clearly and honestly about what is known, what isn’t known, and how our actions can make our homes, communities and our world a safer place.

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12/1/21

There is No Such Thing as “Low-Stakes Communication”

We almost never hear leaders concerned with what we might call routine or low-stakes communication, at least not until it’s too late.

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11/5/21

ESG Initiatives Becoming Part of the Brand Story

Businesses are being rewarded for sustainability efforts, as are investors. Portfolios that include ESG investments seem to have greater long-term success than those that don’t.

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9/29/21

Now What?

As America reopens, several questions loom: How has COVID-19 changed us? Has it changed our culture and our companies? Will these changes be permanent? Are those changes for the better?

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7/30/21

Whatever You Call Them, Op-Eds Are an Opportunity to Lead

Thought leadership, of course, can take many forms, from e-blasts, to speaking engagements to social media posts. An op-ed, however, is an opportunity to add credibility by communicating through a respected third party.

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5/26/21

When Subtraction is a Plus

A bias for addition and against subtraction can get in the way of success.

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4/30/21

Lessons from Third Graders

My third graders taught me something that has never left me: There is no one way to reach an audience. 

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3/26/21

Turning the Page

All signs point to change in 2021, from new COVID-19 vaccines to a new presidential administration to an evolving workplace. While it's helpful to reflect on these external things and what they may mean for us, there's not a lot we can do individually to change them. However, there is much we can do to change ourselves.

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1/21/21